sample="quota" bates="ATX040154856" isource="atc" decade="1970" class="ui" date="19750000" Mr CR McKeenen The following are the This is to recommend a "Whats missing on this pack" contest for Pall Mall Gold 100's Market The Clencdour office metro area is the recommended market for testing this contest since it is the 24th largest metro market and the tow daily paper concentrate the bulk of their circulation in the metro area. Proposal It is planned that we will replace the currently scheduled Pall Mall gold TV log unit (3 columns by 66 lines) with the same size unit featuring the contest. This unit would run over a week during the weeks of 6/30, 7/7, 14, 21, 28 and Aug 4. National Profit Sharing the fullfillment handling, will insert 2 packs of Pall Mall gold and a thank you card in mailing boxes and mail them third class mail. Costs Estimated costs are as follows: The above are based on an estimated return of 3% of metro circulation of 777,000 May I have approval.