sample="quota" bates="686056400" isource="bw" decade="1970" class="ui" date="19750905" POST KEYES GARDNER INC return address CLIENT BROWN & WILLIAMSON TOBACCO CORPORATION DATE OF CONFERENCE: September 5, 1975 PLACE OF CONFERENCE: Telephone REPRESENTING CLIENT: Bonnier McCafferty REPRESENTING AGENCY: Art Edelstein CONFERENCE REPORT COPIES: MR. R. A. PITTMAN - B&W ( 9) MR. WILLIAM SCHOLTZ- (BATES) Arnold Baer Bankmann Blystone Bozek Charter Corant Connely Corbett Dever Dulurly Edelstein Fryer Hebel Johnson, V. Kappelmeier Keyes Leonard Margaureite McIntyre Myers O'Shea Otten Parker Popp Rooney Russler SHerman Tobin Williams, W. Willon Zipkoff Russick Russell Hoelterhoff Hylure B&W 75-186 9/5/75 BROWN & WILLIAMSON MEDIA SIR WALTER RALEIGH 1. APPROVAL GIVEN TO PURCHASE FALL NETWORK TV BUY FOR SIR WALTER RALEIGH PIPE TOBACCO ON CBS AND ABC NETWORKS. Approval was given to purchase a network schedule on the CBS and ABC networks for a total of $257,500 gross ($218,875 net). OK Bor Programs will consist of all sports programs - games and pre/post game shows - predominately in Football (NFL and College). Additional monies ($127,000 gross) are to be held in reserve for opportunistic buys on a week-to-week basis. The total network commitment will be $384,000 gross ($326,400 net). MS. LOPEZ Please note. Submitted by Art Edelstein