sample="quota" bates="2045083228" isource="pm" decade="1980" class="ni" date="19850312" PHILIP MORRIS, U.S.A. INTEROFFICE CORRESPONDENCE 120 PARK AVENUE, NEW YORK, N.Y. 10017 TO: Ellen Merlo DATE: March 12 , 1985 FROM: Cathy L. Leiber SUBJECT: 1986 Book Of Days approved In reading recent Section Operations Reports, I have noted numerous negative comments about the December sell-in of the Book of Days. Unanimously, Section Sales Managers recommend that we advance placement of the Book of Days to mid-November. We spoke with Ralph Atlas who thinks it is a good idea. Since November is a free month (i.e. no A-1 promotion), he said it would be possible to have the field begin their sell-in two weeks earlier. If you concur, we need to change the PPP and advise the Agency that all materials will have to be made available earlier. CLL/ap cc: R. Atlas M. Hulit